How to Use Fossika Questions

Rank and Nurture Your Leads

Are you looking for a simple and effective way to rank and nurture your leads? If so, you might want to try Fossika Questions, a feature of Fossika, an AI assistant created by Another You, to guide you through the lead prioritization process. Fossika Questions allows you to create a set of questions that are tailored to your business goals and audience needs, and then use them to generate a reference code that is a weighted score defining the importance of the potential client to you. In this blog post, we will show you how to use Fossika Questions to rank and nurture your leads in three easy steps.

Step 1: Create Your Questions

The first step is to create your questions that you want to ask your potential clients. You can create as many questions as you want, and you can choose from multiple choice or free-text input options. You can also assign a weight to each answer, depending on how well it matches your criteria. For example, if you are selling a software solution, you might want to ask questions such as:

  • What is your current software solution and what are the main challenges you face with it?
  • How soon are you looking to switch to a new software solution?
  • What are the main features and benefits you are looking for in a new software solution?
  • How much are you willing to spend on a new software solution?

You can assign a higher weight to the answers that indicate a higher level of interest, urgency, or fit for your product or service. For example, if you are looking for leads who are ready to buy soon, you might assign a higher weight to the answer “Within a month” than to the answer “Within a year”. Similarly, if you are looking for leads who are looking for a specific feature that your software solution offers, you might assign a higher weight to the answer that mentions that feature than to the answer that does not.

Step 2: Generate Your Reference Code

The second step is to generate your reference code that represents the score of each potential client. The reference code is a combination of letters and numbers that indicates the level of priority of the lead. For example, a reference code of A1 means that the lead has a very high score and is a top priority, while a reference code of C5 means that the lead has a low score and is a low priority.

To generate your reference code, you need to ask your potential clients to answer your questions. You can do this by embedding Fossika Questions on your website, landing page, or social media platform, or by sending them a link to Fossika Questions via email or message. Once they answer your questions, Fossika Questions will calculate the total score by adding up the weights of each answer, and then generate the reference code accordingly.

Step 3: Rank and Nurture Your Leads

The third step is to rank and nurture your leads based on their reference codes. You can use the reference codes to segment and prioritize your leads, and then follow up with them accordingly. For example, you can:

  • Send personalized and relevant information to your leads based on their answers, such as product features, benefits, testimonials, case studies, or demos.
  • Send automated emails to your leads to nurture them and guide them towards the next steps, such as booking a call, scheduling a demo, or signing up for a free trial.
  • Provide timely and helpful customer support to your leads, such as answering their questions, resolving their issues, or providing feedback.
  • Track and measure the performance of your lead management efforts, such as the number of leads, the conversion rate, the revenue, or the customer satisfaction.

By using Fossika Questions to rank and nurture your leads, you can save time and effort, improve your conversion rate, and enhance your customer experience.

Conclusion

Fossika Questions is a powerful and innovative feature of Fossika, an AI assistant that can help you rank and nurture your leads. With Fossika Questions, you can create a set of questions that are tailored to your business goals and audience needs, and then use them to generate a reference code that is a weighted score defining the importance of the potential client to you. This way, you can quickly and effectively rank and nurture your leads, and increase your sales and customer satisfaction.

If you want to learn more about Fossika Questions and how it can help you, contact Fossika today and request a demo. You will be amazed by what Fossika Questions can do for you and your business!

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